![]() ![]() This study aims to determine the internal business conditions based on the IFE matrix analysis of the Banjagim.id business, to determine the external business conditions based on the EFE matrix analysis on the Banjagim.id business, and to find out what strategies should be applied by the Banjjagim.id business to overcome the problems that arise. ![]() By analyzing the business environment, it is hoped that the strategy implemented will have a positive impact on the business in overcoming competition. To determine an appropriate strategy for a business, the strategy must be adapted to environmental conditions both internally and externally. By setting the right strategy, the company will have an impact on business progress. To achieve the expected profit, a business must determine the strategy to be implemented. ![]()
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